Dean Waye

Turn strangers into curious customers.

Hi, I'm Dean.

Companies hire me to write at the top of their funnel.

It's a mighty responsibility.

What’s the top of the funnel?

The first moment of attention. The first story. The first minute of a prospect’s relationship with you.

I've written for millions of readers...

(emails, websites and ads)

and many (many) thousands...

(websites, sales pages, landing pages, brochures and webinars)

and even to individuals (at scale).

(direct mail, postcards, cold email, warm email, 1-page sales sites)

I write. They get curious. And enter your world.

webpages / emails / videos / ads / webinars

People are nice...

Dean will tell you he writes for listeners, not readers. But he writes for both, at the same time. What a mastery of words and how they affect people.

Eric Johnson, CMO, yorCMO

“The session starts, you answer questions, he takes notes. Then, while you watch, he’s writing original, creative copy for your business in real-time. I wrote a bestseller, but I’ve never seen anyone who could write like that. It's amazing to watch the magic happen right in front of you.”

Ben Wolf, CEO, Wolf's Edge

Dean helped me piece together and simplify my messaging. He's not only an impressive and fast editor, but a helpful and educational coach for my inaugural LinkedIn Live event. I owe its success to him.

Jaime Schwarz, CEO, BrandTherapy